Brand Film, Art Direction, Title Design
Luxury resale brand Tradesy knows that expressing yourself through fashion doesn’t have to come at a cost to the planet. We created a campaign that represents Tradesy’s elevated luxury and modern values. The campaign consists of three films that represent the brand’s core values: sustainability, inclusivity, and self-expression.
Tradesy
WATCH THE FILMS
Agency: B-Reel
Director: Gemma Warren
DP: Andy Madeleine
Creative Director: Pieter Konickx
Art Director: Brianna Saba
Title Design: Brianna Saba
Editor: Jerry Chia
Motion: Amina Cheng
Production: Good Company
Stylist: Brit McCamey
Talent: Noni Cyngor, Cameron Lee Phan, Sophie Olszak
Music: DJ Sneak
Set Design: Taylor Horne