Launch Film / Creative Concept

Leading oncologist, Dr. Barrett Rollins, tasked us with helping to launch his memoir, In Sickness.

“A medical emergency forces a brilliant Harvard oncologist to reveal that she has been hiding her advanced breast cancer for a decade. Her husband—also an oncologist—must set aside his anger and feelings of betrayal so that he can care for her during her final year of life.”

We wanted to represent the dramatic and very raw emotional themes present in the book, in a unique way for novels in this genre. With Dr. Rollins’ collaboration we created an artistic film that visualized his inner debate between going against what he knew was right and caring for his wife in her final years.